Retail Therapy: The 20 Fall Items You Need This Season
These are the best 20 fashion items of the season, according to shopping director Bobby Schuessler.

Welcome to Retail Therapy—Who What Wear Executive Shopping Director Bobby Schuessler's digest of everything that matters in shopping. He spends his days uncovering special gems to elevate a wardrobe, and it's all curated right here for you, dear readers. Think of Bobby as your personal shopper, and this is the exclusive list of items that get a yes from him, period.
Fall is fashion—period. With all due respect to the calendar, I’ve always thought the true fresh start happens in the fall. (Sorry, January.) It’s when style really comes alive with rich textures, effortless layering, and endless possibilities. Consider this your annual invitation to level up your aesthetic. And of course, I’m here to help.
You already have your staples—go-to black sweater, trusty coat—but these 20 pieces (in honor of Who What Wear's 20th Anniversary) are here to bring back the spark. This is your shortcut to building the chicest, most effortless looks of the season. So let’s get it.

BurberryYes, trench. You’re giving chic.

ReformationIf you styled this skirt with a chunky knit, I’d compliment you.

ChanelThis beauty will do wonders for your stack. It does wonders for mine.

Anine BingAn Anine Bing blazer is always in my rotation.

Mansur GavrielI can’t even imagine a modern fall wardrobe without cute suede flats. Bye.

The Frankie ShopA statement piece never hurt anyone.

Nour HammourOne of those “wow” pieces.

StaudFor any upcoming parties.

Manu AtelierAn It bag for an It person.



Banana RepublicPlease, don’t forget a belt. It’s an easy way to bring polish to an outfit.

Guest in Residence The color combo here is delightful.

TotemeI see you, stunning wallet.

MovadoYou’ll have this watch in your jewelry box forever.

Gentle MonsterI’ve never met a statement pair of sunglasses I didn’t like.

Citizens of HumanityThe number of outfits this unlocks is slightly absurd.

Soft GoatThis wrap is incredibly soft.

AdidasAt the end of the day, we all want to wear cool sneakers, right?

Tory BurchThe hardest-working layer in your wardrobe.