Couture

Perfecting Prada: The Beautiful Art of Imperfection

Discover how Prada crafted the jacket from Look 10 of its Fall/Winter 2026 collection, a 21-hour masterpiece that celebrates imperfection, craftsmanship, and beautifully undone design.

Тренды31 октября 2026 г.

Мода
Prada FW26 Jacket Bella Hadid
(Image credit: Courtesy of Prada)Courtesy of Prada

Prada has, yet again, taken the concept of perfection and flipped it on its head. In the age of AI, we’re craving clothes that feel human, tell a story, and flaunt craftsmanship—at least, those of us with good taste are. The entire Prada F/W 26 collection celebrates garments that are layered, lived-in, and undone.

Prada FW26 Jacket Bella Hadid
(Image credit: Courtesy of Prada)Courtesy of Prada

The jacket in Look 10 is the ultimate expression of those ideas. Zippers? Oxidized. Cuffs? Stained. The result? A jacket that collides masculine and feminine, utility and decay, structure and erosion. Through all these contradictions, Prada has created what some might call the perfect piece, and it only took 21 hours to make. Here’s how.

Prada FW26 Jacket Bella Hadid
(Image credit: Courtesy of Prada)Courtesy of Prada

The idea begins in Prada’s design studio through sketches, drawings, and visual references.

Prada FW26 Jacket Bella Hadid
(Image credit: Courtesy of Prada)Courtesy of Prada

Patternmaking, toile development, and fittings bring the idea to life and refine proportions.

Prada FW26 Jacket Bella Hadid
(Image credit: Courtesy of Prada)Courtesy of Prada

Cotton poplin and wool houndstooth are bonded into one double-faced textile.

Prada FW26 Jacket Bella Hadid
(Image credit: Courtesy of Prada)Courtesy of Prada

The atelier cuts and assembles the jacket with precision.

Prada FW26 Jacket Bella Hadid
(Image credit: Courtesy of Prada)Courtesy of Prada

A special devoré technique wears away the poplin, revealing the wool underneath.

Prada FW26 Jacket Bella Hadid
(Image credit: Courtesy of Prada)Courtesy of Prada

Forest-green cuffs are stained and treated to create a worn, lived-in effect.

Prada FW26 Jacket Bella Hadid
(Image credit: Courtesy of Prada)Courtesy of Prada

Variations in tone, abrasion, and erosion make every jacket one of a kind.

Prada FW26 Jacket Bella Hadid
Bella Hadid wearing the jacket in the Prada FW26 runway show.
Prada FW26 Jacket Bella Hadid
(Image credit: Courtesy of Prada)Courtesy of Prada

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