Autumn Perfumes Are My Entire Personality—These 7 New Launches Will Guarantee You Compliments
From Byredo to Chanel, these are the best new autumn perfume launches to have on your radar for 2026.

One of my favourite parts of my job as a beauty editor is getting a first glimpse of the newest beauty launches. But out of everything that passes my desk, nothing makes my pulse race more than a new fragrance. But specifically, my fragrance speciality is autumn perfumes. By the end of summer, I consider the changing of the guard from my summer perfumes to autumn perfumes an event.There's something quite magical about how a vanilla perfume almost warms your neck like an invisible scarf as the cooler mornings begin. And as the days become darker, fragrance acts as a tonic to chase away SAD blues, shift your mood or embrace the quiet cosiness of the season. As an autumn fragrance connoisseur, I've been particularly blown away by the newest autumn perfume launches. Scroll on for the ones you'll want to wear all season long and beyond.
Best Autumn Perfume Launches 2026

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Byredo
Byredo Future Memories Eau de Parfum
£155
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M&S Studio
M&S Studio Aura Ambrette Eau de Parfum
£23
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DRIES VAN NOTEN
DRIES VAN NOTEN Velvet Violet Eau de Parfum
£250
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Parfums de Marly
Parfums de Marly Althaïr Exclusif Eau de Parfum
£345
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Penhaligon's
Penhaligon's The Manoeuvres of the Baroness Eau de Parfum
£245
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